This project is designed for a lifestyle channel on TikTok.

The UK currently has 17 million active users on TikTok, that spend 66 minutes per day on average. Regardless of the nature of your business, TikTok should be in the plans.

During the design process, I sourced free stock videos from Pixels. I included page animations to add some effect and audio to the background of this video.

The video tries to capture the baking process from start to finish. The video ends with a CTA for viewers. 

Watch the full video here